Don't let your stalled doula business hold you back.

JumpStart Your Doula Career now!

A 9-month business & marketing program for doulas
2025 cohort enrolling now

Get More of the Right Clients

Develop Business Skills & Systems

Cultivate Growth & Confidence

Dear Doula,

I remember what it was like.

Fresh out of doula training...not sure what to do next...

It was 2001, and only half of folks in the U.S. were using the internet.

We didn’t even have social media. (Can you imagine???)

I had so many questions about starting my business and I needed help!

You have a similar problem, right?

But a very different reality.

Now, everyone around the world is plugged into the internet.

And you’ve probably seen dozens of people promoting their business programs in your feed — in fact, that might be how you got here.

Your problem isn’t a lack of information...

It’s an overload of everyone telling you how to run a business!

Well, here are 3 things I know for a fact:

  1. The world needs more doulas to tend to our humanity in times of stress. We can’t have you crash and burn in your first few years.
  2. Running a doula business is not rocket science, but there are a lot of moving parts that can make or break your sanity (If you miss a part in a rocket ship, it’ll probably crash. If you can juggle a household, your business will likely soar.)
  3. A lot of good business advice does not work for doulas.

You need guidance from someone who understands the doula field, knows how to run a business, and gets marketing strategy inside and out.

I ran a hugely successful birth business for 18 years before co-owning an international birth education business. I’ve trained over 2,500 doulas, coached hundreds with their businesses, been certified as a StoryBrand marketing guide, and written marketing copy for dozens of heart-centered business owners.

I’ve got the chops.

But I’ve never been one to keep all the goodies for myself...

So I created JumpStart Your Doula Career to take you from “What am I even doing?” to “I’ve got this!”

Here’s what you’ll get in JumpStart Your Doula Career:

  • Business Smarts: From business licenses to marketing funnels to automated systems in simple language even a 3rd grader can understand.
  • Client Management: Guide clients confidently from the minute they lay eyes on your website until they're saying goodbye with tremendous gratitude.
  • Birth Your Inner CEO: Create efficient and effective systems that make your business hum.
  • Advanced Doula Skills: Provide exquisite support throughout your client's journey.
  • Real Talk: No fluff, no filler – just real, actionable steps to get you from “Maybe I can do this?” to “Heck yeah, I'm doing it!”
  • Connection: You're joining a community of doulas, ready to support, cheer, and collaborate with you.
  • Growth: Tested methods to launch new services, attract more clients, and build your reputation without any sales slime.

Listen, the world needs more doulas. Doulas are gonna save people from trauma and marginalization — the research already shows that’s true. It’s my greatest joy to help you serve as many clients as possible and change the world. Let’s do this together!

Warmly,

Carrie Kenner

Why Should I Take This Program?

JumpStart Your Doula Career is a 9-month program that’s like hiring a doula for your career.

I do for you what you do for your clients.

✅ I won’t tell you what to do. I’ll show you your options.

✅ I won’t make you feel guilty, dumb, or wrong about how you choose to run your business. This is a no-judgment zone.

✅ I make information available and then offer myself as a guide for questions, unique situations, and encouragement.

👉 You'll learn the best business practices for doulas. 

👉 You'll get tools and templates to copy & paste or modify to fit your brand.

👉 You'll find out all the ways you can run and grow your business that will get you up and running and able to thrive for decades.

woman in woods

Here’s you now...Lost in the internet wilderness, wondering if you're cut out for this.

Here’s you after JumpStart Your Doula Career...Armed with knowledge, skills, and support so you can confidently navigate the unknown and birth your bad-ass doula self.

women meeting

Whether you’re a...

Newbie Doula: Just got your doula wings and feeling a bit lost? I got you.

Almost-Quitter: Overwhelmed by the doula life? Let's turn that around.

Seasoned Pro: Ready to level up? This is your launchpad.

You don’t need to stay lost.

When Your Doula Dream Turns Into An Info-Overload Nightmare

Starting your doula business shouldn’t be as challenging as getting direct-entry midwives licensed in Georgia (it’s been illegal since 1941!).

Why didn’t anyone tell you that your doula training is just the first step of your journey? The day you complete that monumental step shouldn’t feel like dropping into an ocean of business licensing, marketing webinars, and anonymous doula groups.

If your passion for being a doula is dissolving into a sea of business gobbledygook and you’re spending way more time learning about how to start and run a doula business than actually doing it, help is here.

JumpStart Your Doula Career will get you focused back on getting clients and gaining experience.

Whether you are a brand-new, growing, or established doula, you can stop getting tossed around by the deluge of websites and books on how to run your business. And you can quiet all the voices giving you conflicting advice on business matters that don’t even know what a doula is!

If you are looking for a business and marketing program that mirrors your values of inclusivity and social justice, supporting families in life's challenging situations, and making a living at this work...

If you just want to know what steps to take next...and next...and next...

If you want to avoid the missteps you’ve heard about from other doulas...

And if you want to grow your business responsibly and realistically...

Please join me for the next cohort of JumpStart Your Doula Career.

You are not alone. You are cut out for this. You should not abandon your dreams.

During the JumpStart program, you'll get:

  • Done-for-you tools, templates, checklists, and guides
  • Guidance and support for whatever step you are on
  • Skill presentations and practice sessions
  • Business information and strategies adjusted to work for doulas
  • Tons of business, marketing, and doula-specific information distilled into manageable pieces
  • Personal development insights and interpersonal growth opportunities
  • Advanced support skills for doulas 
  • Ideas for how to expand your business
  • Answers to your individual questions
  • Real-time support from a coach and community you feel aligned with

Information from someone who has been there, done that, for over 20 years.

An author works on their book in the group writing program for non-fiction authors.
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So you can...

  • Follow a step-by-step plan
  • Access the tools you need when you need them
  • Know where to go for the info you need 
  • Reach out to peers for feedback and brainstorming
  • Find a buddy to practice new skills with before using them “live”
  • Create realistic goals and manageable implementation plans
  • Believe in yourself

Feel confident you are on the right path.

Finally, you'll...

  • Have the information, tools, skills, and support you need to do all things doula
  • Safely grow your business without burning out

Have a community of peers to form life-long relationships with

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“I would recommend this program to anyone.”

 

​​"I am so glad that I made the decision to invest in my business (and myself) by enrolling in Carrie Kenner’s Jumpstart Your Doula Career Program! As a new doula and business owner, the knowledge I have gained so far has been super valuable to me. Carrie is an amazing mentor (and person in general). She truly cares about each doula in this program. It is clear to me that Carrie puts her heart and soul into helping each one of us reach our individual business goals. Her support and encouragement, as well as the support from other doulas in the program, means so much to me! One of the things that I have loved the most about being a participant in  this program is the ability to ask any question, whether big or small, which have come up constantly for me throughout this journey. I would recommend this program to anyone who is just starting out as a doula, or who wants to take his or her business to the next level. I am sincerely grateful that I took the leap and joined JSYDC; it has been so worth it!".

— Jessica Castro

Unlock Your Practice's Potential With The Insights You'll Gain from Carrie's Wisdom and Experience

This program delivers a comprehensive blend of practical business knowledge, advanced doula skills, and personal growth strategies so you can:

Empower Your Doula Journey

  • Define and Attract Your Ideal Clients: Learn how to resonate with and attract clients who need exactly what you offer, ensuring a fulfilling and effective practice.
  • Master Confident Consultations: Develop the art of listening for cues, translating needs, and confidently discussing money and next steps, enhancing your consultation skills.
A doula meets with clients around a table looking at documents and talking with one another
A doula gives lower back pressure to their pregnant client

Cultivate Growth and Confidence

  • Develop Advanced Support Skills: Gain expertise in doula support, elevating your ability to provide exceptional care.
  • Embrace Personal and Professional Development: Engage in activities and lessons designed for self-discovery and personal growth, setting the stage for a thriving and sustainable doula career.

Level Up Your Business Acumen

  • Efficient Business Management: Learn how to set up systems, automate tasks, and manage your business efficiently, saving time and energy for what truly matters.
  • Marketing and Client Management: Dive into effective strategies for marketing your services and managing client relationships, ensuring a steady growth of your practice.
A doula holds a coffee mug and smiles while watching a doula training module on their laptop

By the end of the program, you'll be able to strategically grow your doula business, offer diverse and impactful services, and navigate the challenges of the doula lifestyle with confidence and skill. You’ll emerge not just as a doula but as a change-maker in the world, equipped to make a significant difference in the lives of individuals and society.

 

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“Signing up for JumpStart Your Doula Career was a no-brainer.”

 

​​"Signing up for JumpStart Your Doula Career was a no-brainer for me as I knew it would propel me into getting my business going. I will feel and reap the benefits of knowing, learning from, and working with Carrie Kenner for many years to come. It’s a great program for folks who need accountability, community, and a little push in getting their business going."

— Angharad

carrie kenner doula trainer in black glasses

Hi there! I'm Carrie Kenner.

I’m a bit like the Dumbledore of the doula world — older, kindly observant, and quietly wise, with some big tricks up my sleeve.

I've been in the doula biz for over 20 years, first as a DONA-certified birth doula, Birthing From Within certified mentor and doula, lactation educator and specialist, and DONA-approved birth doula trainer, and later as a placenta encapsulation specialist, postpartum and death doula, business coach, and advanced doula trainer.

During the pandemic, I took a break from the birth world to do a deep dive into marketing and writing. I became a StoryBrand Certified Guide, wrote a book, ghostwrote another book, and worked as a copywriter for heart-centered businesses.

I'm all about shaking things up in the world. I wove social justice and anti-racism work into my doula trainings long before it was hip. I put my birth doula training online for accessibility when other trainers said they had to be in person (it took a pandemic to get the naysayers to wake up!). I left the largest doula training organization in the world to create something more relevant to young, progressive doulas.

I believe doulas are the best thing since cauliflower crust pizza! You all are going to be what changes the systems that continue to fuck up human experiences and marginalize oppressed people. The world needs you and your businesses to thrive to make that change happen.

And I’m here to do my part. I put in my dues as a doula for 20 years. I’m too old to be on call any more, but I’m never too old to share what I’ve learned in those decades.

Join me as your guide, mentor, and coach to help you do this doula thing.

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“I can't recommend it enough!”

 

​​"This program has been a game changer! The classes and access to Carrie have helped me better define my practice and skills, generate new ideas, and follow through. Meeting other doulas to learn from and cheer on has also helped me feel more connected within the doula community. It has been such a safe welcoming space to explore and thrive. I can't recommend it enough."

— Caellyn E.

This program gives you everything you need to start, grow, and scale your doula business.

This 30+-module program provides practical strategies you can use in your practice to:

  • Set goals and action plans each year
  • Create a marketing funnel
  • Improve the performance of your website 
  • Define and attract your ideal clients
  • Set up systems to automate your business tasks and outsource the ones you shouldn’t be doing
  • Write contracts that are useful, build relationships and understanding, and represent everyone’s interests
  • Assess the validity of a new service or product idea
  • Examine internal blocks to success
  • Self-regulate the anxiety that comes with owning a business

 

You’ll receive instant access to pre-recorded modules to help you expand your understanding and build your skills incrementally, including exercises, demonstrations, templates, checklists, guides, and more.

With each skill you integrate, you’ll become more:

  • Confident

  • Relaxed

  • Resourced

  • Able to see the path ahead

  • Safe to grow and expand

  • Proud of what you do

Enroll today and get the career you deserve.

Here's What You'll Receive in JumpStart Your Doula Career…

30+ In-Depth Training Modules

Access to over 40 hours of video content, presentations, reading materials, and more

Each on-demand module includes presentations, demonstrations, and step-by-step explanations of business practices and marketing strategies so you can immediately understand and apply these principles to your business.

 

A laptop shows doula business coach, Carrie Kenner, leading a doula training and looking at the camera
A doula business coaching course meeting via zoom is on a computer monitor

Twice Monthly Live Coaching Calls

Learn in-depth skills. Get your questions answered. Gain hands-on experience through exercises and guided practices led by Carrie. Hear case studies, get personalized guidance, and learn from your peers. You’ll gain confidence and competency to start using these practices with clients right away.

 

Advanced Communication, Comfort & Relaxation Skills

Enhance what you already learned in your basic training with advanced skills for:

  • Interviews and consultations
  • Home visits
  • Hands-on comfort techniques
  • Relaxation tools
  • Additional services you can offer to your clients
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A doula's cell phone with their facebook group displaying

 

Private Member Slack Channel

Visit whenever you have something to share, you’d like feedback from your peers, to celebrate a new win, or ask a question that can’t wait until the next Q&A call. It's a great place to support each other, network, and form lifelong connections.

 

 

 

Downloadable Program Materials

Audio recordings, transcripts, handouts, and more allow you to revisit the material on your schedule.

 

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Plus, you'll receive these exclusive bonuses...
(valued at over $500!)

Financial Literacy for Doulas: A Live Session with Finance Expert Brenda Hargrove (Value: $150)
Join Carrie and Brenda as they discuss the financial planning needs of solopreneurs and self-employed folks, and how to plan for your financial well-being.

 

 

Brenda Hargrove and Carrie Kenner on a zoom meeting discuss finances for doulas
Patrica Hapke, acupuncturist, and Carrie Kenner in an interview discuss doulas and acupuncturists networking

Networking with Collaborative Care Providers: An Interview with Patrice Hapke, LAc (Value: $100)
Carrie and Patrice discuss how to develop collaborative relationships with complimentary care providers in your community, who those care providers might be, what to expect from these relationships, and how to nurture them over time.

Copywriting Workshop for Birth Professionals: A Master Class in Messaging (Value: $127)
Carrie Kenner takes you on a deep dive into the world of copywriting. Learn what copywriting is (and isn’t), tips & tricks to write powerful copy for yourself, and what you might want to hire out (or trade)

carrie video

By the end of the program, you'll have the information, guidance, and support you’ve been looking for, and encouragement every step of the way.

With your growing skills, you can...

Have a regular stream of clients 

Enjoy your business

Find the work/life balance you crave

Offer services and packages you love to provide

Be known for your niche in your community

Be a resource and guide other doulas look up to

Don't just take my word for it. Listen to what these past students said about JumpStart Your Doula Career and enroll today. See for yourself the incredible growth in your doula business.

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“The value of this course really doesn't have a price tag...”

 

“My time with this cohort has been incredibly rich. I've really enjoyed the community of fellow doulas and collective mind for problem solving and resources. Carrie has helped tackle many of the necessary business aspects and chores of being a doula: directing us to develop our language and ideas for our individual practice to attract our ideal client, and tips to staying organized and maximizing business expenses. The value of this course really doesn't have a price tag worthy, but I've already been reimbursed the cost of the course from clients who decided to hire me. I feel so lucky to have rounded out my doula training with a wise and personalized relationship with a mentor that lasts more than a few weeks or a weekend.”

— Lisa N.

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“Carrie’s warmth and wisdom shine through.”

 

“Working with Carrie in JumpStart Your Doula Career was a great choice for me. I am a busy mama of 5 and needed someone to hold my hand to get my doula career going after some time away from my practice. When I saw that Carrie was offering a training like this, I knew I’d found the one for me, because Carrie was also my doula trainer and her style of teaching and knowledge are amazing. I have been very impressed at how well this course is working as a remote learning experience. Carrie’s warmth and wisdom shine through, and I am inspired by the other members of the cohort to continue to grow professionally.”

— Sarah D.

You deserve these benefits so you can reach your doula goals and fulfill the vision you started with. Become the doula you dreamed of, and make the impact the world so desperately needs.

Sign up today and take advantage of the opportunity to learn with Carrie Kenner in this business and marketing program.

⭐⭐⭐⭐⭐

“I feel foolish that I thought that perhaps I had outgrown my need for this program.”

 

“As an already experienced and seasoned doula, I was a bit skeptical about investing in the course, unsure if the material would be challenging for me. I am so very grateful that I chose to invest in myself by joining Carrie’s JumpStart program. I feel foolish that I thought that perhaps I had outgrown my need for this program. There is always more to learn when it comes to loving others and the techniques and methods to do so. On a spiritual level there is something tangible created from the peer connection of striving together to create wholeness and healing for women and their stories. Something deeply validating to hear your own Visions affirmed by Carrie who has "been there, done that" and watched the very thing that I am crossing my fingers and hoping to create actually succeed. The class provides a wonderful opportunity for me to practice the self care and self investment that I motivate my own clients to choose. Carrie is sincere and authentic. Honest and observant. She is not intimidated to talk about the hard topics. She's professional and yet incredibly emotionally intelligent. I highly recommend taking Carrie’s Jump Start program!”

— Kate K.

Frequently Asked Questions